Hotel furniture salesman should possess the skills and methods
soldier variable type, water without a norm, variable method. Modern business hotel furniture sales staff is at the forefront of market development, is an important representative of the enterprise image, must have good quality. Why some sales success rate is high, some low success rate? Is their lack of ability, or the customer is not easy to deal with? No! Method, is the application of technique problem. Such as: sales staff direct contact with the customer, only to win the trust of the customer first, to work successfully, so the sales staff must have good accomplishment: instrument and generous, get dressed and behaved rational, supercilious, courteous, and talk, so that customers are willing to communicate with them. That the following talk about hotel furniture salesman needs to have some skills and techniques, including the following aspects:
a, cause customer interest: to buyers is expected to this mall goods to meet their needs and meet the degree of that call attention to.
a major method of interest; The goods in stores regularly make some adjustments and constantly add goods, make customers into the store every time all have fresh feeling; Build a small environment attract customers with taste; When the store are too many customers, choose one of the work as the key object, and the questions were patient and detailed explanation, to cause the store other customer interest.
2, need to have knowledge of
1, service knowledge: understand the basic etiquette reception ( Pay attention to foreign guests taboo and knowledge related to ethnic, religious or social) Careful, serious and quickly deal with documents; Effective use of body language ( Including gestures, language, action, etc. ) Information is an effective way to gain trust.
2, product knowledge, be familiar with all kinds commodity production process, quality characteristics, Including the fabric, materials, paint, etc. ) Function ( Suitable for what kind of environment and under the condition of use) , specifications ( Including fabrics and products, etc. ) , the production cycle, product time, inventory, usage, maintenance and repair knowledge; Know about the industry competitive products;
3, professional knowledge: to understand related to furniture technology knowledge; Know the household culture, furniture trends, to gain information according to the communication with customers to understand their culture and aesthetic temperament and interest, targeted to introduce goods.
4, skill: hotel furniture sales personnel should according to the characteristics of the furniture store, skillfully use all kinds of skills. To be familiar with customers' purchasing motivation, good at grasp the timing of the show and introduce products with close and convince customers, create trading opportunities, and even become friends with customers, promote the formation of potential customers. Sales staff to the grasp of the use of sales approach and skill, is the key to improve conversion rates, establish a good image company.
1, the skills to meet the customer
with the customer for the first time meet is particularly important in a deal, 'a good beginning is half done! 'Meet so we're going to learn some skills.
2, the technique of exchanging business CARDS
some salesman to visit, but how also can't get the customer's business card, or to ask customers to a business card drily. In Robinson institutions training salesman has a content is: every day in the street in 100 card back to the company, the achievement not don't back to the company. We say card is exchange, is for. When meet with the client to pay attention to 'exchanging business CARDS', in business card rather than unilaterally to business CARDS, business CARDS.
3, in a harmonious atmosphere conversational skills
a lack of imagination salesman in after meeting with customers, often in a hurry to enter the sales status. They can't wait to introduce their products to customers. Common phenomenon is that, as soon as they met asked 'do you want to', 'to buy it? ”。 You know most of sales is very antipathy, so you don't let the customer at the beginning you as a salesman.
4, product introduction
according to the sales object, determine the emphases of introduction, which is in accordance with the customer, the user's interests focus to introduce products. So usually when introduce products to dealers, to tell what the product is simple, mainly are users or consumers? Then we introduce this kind of product can be obtained in the process of circulation profit levels? Then revolves around several circulation spreads instructions? Finally, to introduce some of the after-sales service.
6, negotiating skills
I summed up in 20 words negotiation skills: 'move slowly and gradually to seduce, theone, supercilious, in a timely manner to'! Move slowly, gradually draw: negotiations should step by step, according to the steps, talks to a a problem solving and negotiation cannot fast, talks to planning, be prepared and to talk about.
7, after detail processing skills
after the details of the sales process processing is an important link, it is related to whether truly achieve sales and the second time to buy. Involves the contract, payment, after-sales tracking, market operation, etc. , I mainly talk about here is through after-sale details how to establish friend relationship with the customer? The customer to develop in the direction of friends and associates.
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